In the market for a new job? You’ve probably been urged to “pursue your passions,” “leverage your network,” “tailor and tidy up your resume,” “do your homework,” and “dress for success”—among other things.

In the market for a new job? You’ve probably been urged to “pursue your passions,” “leverage your network,” “tailor and tidy up your resume,” “do your homework,” and “dress for success”—among other things.

“These are foundational aspects to job seeking that are timeless,” says Teri Hockett, the chief executive of What's for Work?, a career site for women.

David Parnell, a legal consultant, communication coach and author, agrees: “Much of this has been around long enough to become conventional for a reason: it works,” he says. “If you take a closer look, things like networking, research, and applying to multiple employers are fundamental ‘block and tackle’ types of activities that apply to 80% of the bell curve. They hinge upon casting a broad net; they leverage the law of averages; they adhere to the fundamentals of psychology. It’s no wonder they still work.”

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