Marketing and Integration Consultant (18 Month Contract)

The Marketing and Integration Consultant plays a critical role in supporting Gore Mutual’s transition to the Beneva brand over a defined 18-month integration period. This role?is responsible for?planning and executing marketing, brand, and communications activities that support onboarding, launch, broker engagement, and digital brand transition milestones.? 
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Operating at the intersection of?marketing execution, brand stewardship, change management communications, and strategic communications planning, this role ensures complex organizational change is translated into clear, sequenced, and audience-appropriate marketing actions. Working closely with Marketing & Communications leadership, Business Leads, the Integration Management Office (IMO), internal stakeholders, and external agencies, the role supports broker, customer, and employee understanding while?maintaining?brand continuity and trust during the transition.? 
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This position is best suited to a marketing and communications generalist with experience supporting mergers, integrations, rebrands, or enterprise transformations, who can manage multiple workstreams,?operate?effectively in ambiguity, and deliver disciplined execution across channels.? 

What you will do: 

• Support marketing and?communications?activities tied to onboarding?and?launch milestones related to the Gore-to-Beneva brand transition.? 

• Partner with?the?Business Lead (BL) for marketing, pre-launch, and onboarding to support launch readiness and sequencing.? 

• Contribute to customer and broker launch?communications, including?letters/e-mail, teaser materials, briefings, and?webinars.? 

• Support storytelling?and brand?narrative assets such as video?content and?“who is Beneva” materials.? 

• Assist?with employee-facing brand onboarding initiatives, including preview labs, internal brand experiences, and signature transition events.? 

• Apply change management principles to ensure launch activities support awareness, understanding, and adoption. 

• Act as the marketing subject matter expert supporting broker and distribution impacts of the brand transition.? 

• Support updates to broker-facing platforms and tools, including portals and distribution materials.? 

• Coordinate updates to marketing assets such as product brochures, feature sheets, campaigns, swag, events, and physical assets.? 

• Ensure broker marketing and distribution tools reflect approved brand, messaging, and transition timing.? 

• Partner?with?internal?teams?to align broker?communications?with business?priorities.? 

• Support articles, newsletters,?and?other broker-facing?content?tied?to?integration milestones.? 

• Serve as the subject matter expert for website and digital brand impacts during the transition period.? 

• Coordinate updates to corporate websites, microsites, and digital experiences.? 

• Support transition-related website content such as welcome pages, FAQs, banners, and interim?brand?messaging.? 

• Work with Beneva digital teams?to ensure?alignment?across?platforms during the transition.? 

• Support social media and digital content updates related to brand and onboarding milestones.? 

• Apply change-aware sequencing to reduce confusion and ensure clarity across digital?touchpoints. 

• Support?the?development and execution of integrated marketing and communications plans aligned to enterprise integration priorities.? 

• Translate integration and change strategy into actionable marketing and communications plans.? 

• Develop clear, structured briefs for internal teams and external agencies.? 

• Ensure alignment across marketing, brand, and communications activities throughout the transition.? 

• Balance interim-state and future-state needs in planning and execution.? 

• Identify?risks, dependencies, and readiness considerations related to marketing and brand activities. 

• Coordinate delivery of assigned marketing and brand workstreams within the broader integration program.? 

• Manage assigned deliverables, timelines, and dependencies across multiple workstreams.? 

• Coordinate agency execution, ensuring scope, timing, and outputs align with approved plans.? 

• Prepare updates, materials, and reporting for leadership and integration governance forums.? 

What you will need to succeed: 

• Undergraduate degree in marketing, communications, public relations or a related field 

• Minimum 7–10?years of experience in?marketing and/or?communications?roles.? 

• Experience supporting mergers, integrations, rebrands, or enterprise transformations.? 

• Experience in?B2B marketing; insurance or financial services experience strongly preferred.? 

• Experience supporting broker or distribution-led business models.? 

• Experience?managing?agencies and cross-functional stakeholders.? 

• Experience working in complex, matrixed organizations undergoing change.? 

• Change Management & Strategic Communications Planning? 

• Brand & Marketing Generalist Expertise? 

• Project & Program Management? 

• Stakeholder & Agency Management? 

• Broker & Insurance Fluency? 

• Strong Written & Verbal Communication? 

• Judgment, Adaptability, and Comfort with Ambiguity? 

• Attention to Detail and Execution Discipline 

The expected base salary range for this position is $81,000 - $131,000. Depending on your relevant experience, skills, qualifications, market conditions and business needs, base compensation may vary. You have the potential to earn more through Gore Mutual’s discretionary bonus program which gives you an opportunity to increase your total compensation, provided the business meets its performance targets and you meet your individual goals. 

Please note: This range reflects the expected base salary for this role but may not represent the full compensation range for all experience and skill levels. During the recruitment process, we will discuss and consider how your unique qualifications align with the broader range for this position. 

Gore Mutual is proud to offer a comprehensive total rewards package which includes extended health and dental benefits, disability insurance, retirement plan matching, paid time off, recognition and perk programs.

This posting pertains to an existing vacancy that is actively being filled.

Accessibility for applicants

Gore Mutual Insurance Company is committed to providing accommodations for people with disabilities during all phases of the recruiting process, including the application process.

If you require accommodation because of a disability, we will work with you to meet your needs.   and a human resources representative will consult with you to determine an appropriate accommodation.

Should you request an accommodation during the interview process, please notify your Talent Acquisition Consultant.